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  • Metaburst September 12th, 2023

    The worlds of gaming and entertainment are constantly evolving, and today, we're diving into two exciting articles that highlight some of the latest developments in these realms. From the Roblox Developers Conference 2023 (RDC 2023) to Netflix's collaboration with Fortnite and beyond, there's a lot to unpack. So, let's jump right in and explore these fascinating stories. Roblox RDC 2023 - A Glimpse into the Future of the Metaverse The Roblox Developers Conference (RDC) is a highly anticipated event in the gaming community, and RDC 2023 did not disappoint. The article from Pocket Tactics takes us on a journey into this event, which promises to shape the future of the metaverse. At RDC 2023, developers, creators, and enthusiasts gathered to discuss the latest innovations in the Roblox platform. Some key highlights of RDC 2023 was the introduction of Roblox's "Project: Nova," a next-generation platform that aims to revolutionize the way users experience the metaverse. With improved graphics, physics, and developer tools, Roblox is poised to offer an even more immersive and dynamic virtual world for its users. As well as users being able to Facetime each other as their Roblox avatars, forming more sincere relationships with other users. Read More Netflix and Fortnite Collide: Bringing 'One Piece' to the Battle Royale Our next stop in the gaming and entertainment journey is the unexpected crossover between Netflix and Fortnite. In a surprising move, these two giants have teamed up to bring the beloved anime series 'One Piece' to the world of Fortnite. The article from Campaign Asia explores how this collaboration is breaking new ground in the world of entertainment. 'One Piece' is a worldwide phenomenon, and its integration into Fortnite's vibrant and ever-evolving universe is generating buzz among fans of both franchises. This partnership showcases the continued potential for cross-media collaboration, where gaming and streaming platforms can merge their content seamlessly. It's an exciting development that blurs the lines between different forms of entertainment and has the potential to introduce new audiences to beloved franchises. This also isn’t the first time Fortnite has collaborated with a mainstream anime, as they have previously done, Dragon Ball Z, Jujutsu Kaisen, My Hero Academia, and more, so it’s exciting to see what other series may jump into the game next! Read More In a rapidly changing landscape, the gaming and entertainment industries continue to surprise us with innovative collaborations and technological advancements. From the futuristic vision of the metaverse at Roblox RDC 2023 to the unexpected fusion of 'One Piece' with Fortnite, these articles demonstrate the endless possibilities that await both creators and consumers. As we move forward, it's clear that these industries are no longer operating in isolation. They are interconnected, and their boundaries are continually expanding. So, keep an eye out for more exciting developments and collaborations, as the worlds of gaming and entertainment continue to evolve and captivate audiences worldwide.

  • Metaburst August 29, 2023

    The worlds of gaming and entertainment are continuously colliding, leading to exciting collaborations that blend virtual experiences with real-world engagement. In this blog post, we'll delve into three intriguing articles that highlight the intersection of these two realms: Claire's partnership with Roblox's Shimmerville, the Minecraft Disney Worlds of Adventure DLC crossover, and the innovative Roblox experience, "The Palace," featuring a Blackpink-themed extravaganza. Claire's x Roblox - Shaping the Virtual Fashion Space In the realm of virtual fashion and gaming, the collaboration between Claire's and Roblox stands as a testament to the growing influence of the metaverse. Claire's, known for its trendy accessories and jewelry, has amplified its Roblox investment through an exciting new partnership and the introduction of Shimmerville products. This collaboration is a brilliant move to merge fashion and gaming, allowing players to adorn their avatars with virtual accessories from Claire's. It's fascinating to witness how traditional fashion brands are embracing the digital landscape to engage with a younger, tech-savvy audience. The union of Claire's style and Roblox's immersive platform creates a new dimension of self-expression for users and exemplifies the transformative power of virtual spaces. Read More Minecraft Meets Disney - A Magical Crossover Minecraft's versatility as a creative sandbox has paved the way for astonishing crossovers, and the recent Disney Worlds of Adventure DLC is no exception. This collaboration thrusts players into the enchanting realms of Disney, enabling them to explore and interact with iconic locations from beloved Disney movies. The fusion of Minecraft's blocky aesthetic with Disney's magical storytelling is a stroke of genius, appealing to players of all ages. This cross-pollination of gaming and entertainment is a prime example of how gaming platforms can serve as immersive canvases for fans to step inside their favorite fictional universes, blurring the lines between passive consumption and active participation. Read More Roblox's "The Palace" x Blackpink - A Virtual Music Extravaganza The virtual domain of Roblox continues to push boundaries with its innovative experiences, as demonstrated by "The Palace," an upcoming venue where fans can host Blackpink-themed parties. This convergence of K-Pop fandom and gaming showcases how Roblox's platform is evolving into a social hub for diverse interests. Fans not only get to enjoy music but also engage with the Blackpink universe in creative and interactive ways. The emergence of such experiences marks a new era of entertainment, where fan communities can come together in immersive spaces that transcend traditional mediums. It's fascinating to see how virtual worlds are fostering connections between global fan bases and offering unique avenues for cultural expression. Read More Embracing the Future of Entertainment As these articles illustrate, the synergy between gaming and entertainment is transforming the way we experience our favorite brands, stories, and artists. Collaborations like Claire's and Roblox, Minecraft, and Disney, and Roblox's "The Palace" with Blackpink highlight the boundless possibilities when virtual and real-world elements merge. This exciting convergence reflects a broader trend of interactive engagement, blurring the lines between passive consumption and active participation. The future undoubtedly holds even more remarkable collaborations that will continue to redefine how we engage with our passions in the digital age.

  • Metaburst: August 22nd, 2023

    In the ever-evolving landscape of the digital realm, this week's top stories bring forth a blend of creativity, community, and cross-platform experiences. From the expansion of customization options in Roblox to an innovative Metaverse activation within Fortnite, the virtual world continues to captivate our imaginations. Let's delve into the details of these intriguing developments. Enhancing Personalization in Roblox Through UGC Our first article takes us into the vibrant universe of Roblox, where the pursuit of self-expression is reaching new heights. As reported by VentureBeat, Roblox is rolling out an enhanced User-Generated Content (UGC) program that allows players to not only customize their avatars' appearances but also dive into the finer details of their character's body and head. This move not only opens doors for greater personalization but also introduces fresh monetization opportunities for creators within the platform. This article sheds light on how Roblox is fostering a community-driven environment that empowers both players and creators alike. Read More Vans World in Roblox Hits the Million Visitor Milestone The second article transports us to the imaginative world of Vans within Roblox, where a remarkable milestone has been achieved. According to Live Design Online, the Vans World experience on Roblox has proudly welcomed over 1 million visitors. This accomplishment speaks volumes about the power of collaboration between brands and virtual platforms. The convergence of Van's brand ethos with Roblox's immersive potential has resulted in a virtual space that resonates with a diverse audience. This article examines how brands are finding innovative ways to connect with users in the Metaverse and create meaningful experiences. Read More A Real-World Connection in the Fortnite Metaverse Our final article takes us to the intersection of the real world and the Metaverse, as Fortnite enthusiasts are now able to embark on an unexpected adventure. Marketing Dive reports that a collaboration between Fortnite and 7-Eleven has brought a physical-world location into the virtual realm. Players can now explore and engage with a 7-Eleven store within the Fortnite universe. This unique crossover demonstrates the potential of the Metaverse to bridge the gap between the digital and physical realms, providing players with novel ways to interact with brands and environments. This article probes into the implications of such collaborations and their impact on shaping the future of marketing and engagement in virtual spaces. Read More As we conclude our journey through this week's standout stories, it becomes evident that the Metaverse is not only a space for entertainment but also a canvas for innovation, creativity, and connection. From the customizable avatars of Roblox to the million-strong Vans World community and the real-world immersion in Fortnite, these articles offer a glimpse into the boundless possibilities that the virtual realm presents. As technology continues to advance and collaborations flourish, we can only anticipate more exciting developments that will reshape the way we interact with digital spaces. The Metaverse, with its fusion of imagination and reality, remains a landscape ripe for exploration and discovery.

  • Metaburst: August 15th, 2023

    Welcome to the latest edition of Metaburst, your weekly source for all things metaverse-related. In this edition, we'll delve into some exciting developments that are pushing the boundaries of digital reality and changing the way we experience virtual worlds. From the cultural phenomenon that is Hamilton making its mark in the metaverse to the insights shared at the Metaverse Summit 2023, and even Paris Hilton's foray into the metaverse through a captivating experience on Roblox, we've got it all covered. Let's dive right in! Hamilton Takes Center Stage in the Metaverse The metaverse is no stranger to hosting renowned entertainment, and this time, it's none other than the Broadway sensation, Hamilton. Lin-Manuel Miranda's groundbreaking musical has transcended the physical stage and made its grand entrance into the digital realm. Thanks to a collaboration with innovative creators, fans of the musical can now immerse themselves in a metaverse rendition of the historical masterpiece. This digital adaptation goes beyond a mere performance; it's an interactive experience that allows users to step into the shoes of their favorite characters, explore iconic scenes, and even rewrite history. The fusion of technology, art, and history is truly something to marvel at, and it opens up a new dimension of possibilities for how we engage with our favorite cultural works. All brought to you by Super League and Small World! Read More Insights from the Metaverse Summit 2023 The Metaverse Summit 2023 was a gathering of visionaries, technologists, and thought leaders who shared their perspectives on the future of digital reality. Hosted by NFT Plazas, the summit provided a platform for experts to discuss the latest trends, challenges, and innovations within the metaverse landscape. From the evolution of NFTs to the integration of blockchain technology, the discussions painted a vivid picture of what lies ahead. Speakers highlighted the potential for interconnected virtual worlds, seamless user experiences, and the blurring of boundaries between physical and digital realms. As the metaverse continues to expand and evolve, events like the Metaverse Summit serve as a crucial space for collaboration, ideation, and shaping the trajectory of this transformative phenomenon. Read More Paris Hilton's "Slivingland" on Roblox: A New Metaverse Frontier The metaverse is known for its ability to merge real-world creativity with digital innovation, and Paris Hilton's recent venture, "Slivingland," exemplifies this fusion. The renowned socialite and entrepreneur has stepped into the metaverse with a captivating experience on the popular platform Roblox. "Slivingland" offers users a chance to explore a whimsical virtual realm, complete with Hilton's signature style and charm. Visitors can engage in a variety of activities, from attending virtual events to exploring art installations and even participating in virtual shopping experiences. Hilton's entry into the metaverse highlights the potential for celebrities and creators to connect with their audiences in entirely new ways, pushing the boundaries of entertainment, branding, and immersive storytelling. Read More And there you have it, a glimpse into the captivating world of the metaverse through the lens of Hamilton's digital debut, insights from the Metaverse Summit 2023, and Paris Hilton's innovative "Slivingland" experience on Roblox. As we continue to witness these remarkable developments, it's evident that the metaverse is rapidly becoming a dynamic playground for creativity, connection, and exploration. Be sure to stay tuned for more exciting updates in the metaverse, as we uncover the latest stories, breakthrough technologies, and immersive adventures that are shaping the future of digital reality. Until next time, keep exploring and embracing the endless possibilities of the metaverse!

  • Hamilton Simulator

    Broadway has arrived…on Roblox! We are so excited to announce the launch of Hamilton Simulator through our partnership with the owners of Hamilton. A special thank you to Lin Manuel Miranda and Jeffrey Seller for allowing us to work so closely with the Hamilton team to ensure the set designs, music, and characters from the show could be represented authentically within an entirely new content platform. The game features 8 zones - a period accurate tavern, George Washington’s Office, town squares, a romantic ballroom, and the Battle of Yorktown! Instrumental versions of multiple songs from the musical are part of each level, including, “Guns and Ships,” “You’ll Be Back,” and more. So many amazing people contributed to bringing this to life. Shout outs to Maggie Brohn and Zankhit Chawda, as well as Andy Babb, Michael Quiroz, and Chari LeMasters at Super League. From Matt Edelman, President of Super League: “A once-in-a-generation cultural touchstone, Hamilton has expanded horizons and entertained legions of global fans. It’s such an honor to be trusted to bring such powerful IP to the world’s most powerful immersive platform.” Have any world-class IP that belongs in front of 66mm Daily Active Users??? You can trust us too!

  • Metaburst: August 8th, 2023

    Welcome to another edition of Metaburst, where we delve into the latest happenings in the rapidly expanding world of virtual reality and the metaverse. In this week's roundup, we'll explore how music legends CeeLo Green and Jack Splash are shaping the metaverse music scene, how UFC is making its mark in the digital realm, and how Copenhagen Fashion Week is redefining the runway through a unique digital lens. CeeLo Green and Jack Splash Pioneer the Metaverse Music Movement The metaverse is becoming a hub for musical innovation, and two prominent figures are at the forefront of this revolution. Grammy-winning artist CeeLo Green and renowned producer Jack Splash are collaborating to redefine the music experience within the metaverse. By leveraging the immersive capabilities of this digital universe, they are creating unprecedented concerts, interactive music experiences, and virtual meet-and-greets that transcend traditional boundaries. Their partnership with CEEK, allows fans to step into virtual venues and witness electrifying performances as if they were front row at a live show. Through the power of blockchain technology, these experiences can be owned, traded, and cherished, bridging the gap between artists and their fans in ways never before imagined. Read More UFC Enters the Horizon: Metaverse Gets a Dose of Real-World Combat In a groundbreaking move, Meta is bringing UFC action to the Horizon Worlds metaverse, blurring the lines between the digital and real-world combat experience. Virtual fighters can now step into the shoes of their favorite UFC stars, engage in epic battles, and experience the rush of victory firsthand. This crossover between the octagon and the metaverse showcases the limitless potential of virtual reality, allowing fans to not only watch but actively participate in the intensity of UFC matches. Read More Copenhagen Fashion Week Takes a Digital Leap with DREST Game Fashion meets technology in a groundbreaking collaboration that's reshaping the future of runway shows. Copenhagen Fashion Week has embraced the metaverse through an innovative partnership with the DREST game. This revolutionary fashion platform allows users to immerse themselves in a digital world where they can curate and style outfits, virtually attend fashion shows, and even purchase real-world clothing collections showcased in the game. This fusion of fashion and the metaverse not only provides a dynamic and interactive way to experience fashion week but also opens doors to a new era of sustainability and inclusivity. As virtual catwalks become the norm, designers can reach global audiences without the environmental impact of traditional fashion events, while fashion enthusiasts can engage with luxury brands in entirely new and exciting ways. Read More Thanks for tuning in to this week's Metaverse Digest! Be sure to join us next time for more groundbreaking stories, technological marvels, and immersive experiences that are shaping the future of the metaverse.

  • Metaburst: August 1st, 2023

    Today on Metaburst we dive into “The Sandbox” and British Museum Collaboration, how generative AI will drive Metaverse uptake, and how you can learn martial arts from Bruce Lee. The Sandbox and British Museum Bring Art and History into the Metaverse "The Sandbox" has already established itself as a popular metaverse destination, allowing users to create, own, and monetize their virtual experiences using blockchain technology. By partnering with the British Museum, this virtual world gained access to an unparalleled collection of historical artifacts and artistic masterpieces. This groundbreaking alliance allowed users to explore the British Museum's extensive collection within the metaverse, fostering a unique and immersive experience where history and art intertwine. You can now walk through ancient civilizations, witness historic events, and even interact with historical figures—all within the digital realm. The collaboration not only brought history to life but also opened up new avenues for education, entertainment, and cultural preservation. Read More Generative AI Will Drive Metaverse Uptake to Over 600 Million Users by 2026 Next up we dive into how the metaverse's rapid growth and adoption have been fueled by cutting-edge technologies, and generative AI is undoubtedly a game-changer in this landscape. Reports emerged predicting that generative AI would be a key driving force behind the metaverse's expansion, catapulting the user base to over 600 million by 2026. Generative AI leverages machine learning algorithms to generate content autonomously, creating vast virtual worlds, realistic avatars, and immersive experiences without human intervention. This technology not only expedites the development of the metaverse but also enhances its scalability and diversity. Read More Metaverse Bruce Lee Avatar to Teach Martial Arts in the Metaverse A groundbreaking announcement took the world by storm. Bruce Lee, the legendary martial artist, was brought back to life as a virtual avatar to teach martial arts within this digital universe. It's like stepping into a movie and learning from a cultural icon right in the comfort of your own virtual space. With advanced motion-capture technology and AI-driven interactions, users can now experience the thrill of mastering martial arts from none other than Bruce Lee himself. Read More Thanks for stopping by! Join us next week for more exciting stories, immersive experiences and technological advances in the metaverse!

  • Metaburst July 18th, 2023

    This week on Metaburst we explore BMW’s innovative way to test drive their new motorcycle, Roblox’s exciting announcement to easily make their experiences playable in virtual reality, and Imagine Dragons’ first-of-its-kind watch party (powered by Super League!) A Groundbreaking Imagine Dragons Watch Party! Super League, in collaboration with Interscope Records, has announced the launch of "Imagine Dragons: Live in Vegas, Hulu Watch Party" on Roblox. This groundbreaking event marks the first-ever music documentary watch party on Roblox and celebrates the upcoming feature documentary "Imagine Dragons Live in Vegas," premiering on Hulu. Fans can immerse themselves in a unique concert watch party and engage with the band through live Q&A sessions. The event features a fantasy version of Las Vegas, where players can participate in interactive watch parties, VIP experiences, battles based on Imagine Dragons songs, and earn collectible virtual goods. The collaboration aims to bring an immersive concert experience to life, showcasing Imagine Dragons' massive fan base and promoting their concert documentary on Hulu. The event is open on Roblox, starting at 4 PM PT on June 14th and repeated until 11 PM PT on Sunday, July 16th. Immersive Watch Party on Roblox Celebrates Upcoming Imagine Dragons Feature Documentary Check it out here! Test Drive BMW’s new motorcycle in the Metaverse! BMW Motorrad's Metaride CE-02 is a groundbreaking concept that revolutionizes urban mobility. This article takes us on a journey into the future, where urban transportation becomes seamlessly integrated into the Metaverse. The Metaride CE-02 is an electric, single-track vehicle designed to navigate congested city streets effortlessly. With its sleek design and compact size, the CE-02 offers a futuristic riding experience, aligning perfectly with the evolving landscape of the Metaverse. "Metaride CE-02: Redefining Urban Mobility with BMW's Futuristic Concept" - BMW Motorrad Check it out here! ROBLOX is finally heading for Virtual Reality! Next up is an exciting development in the gaming world. Roblox, the popular user-generated gaming platform, is venturing into Meta Quest, a virtual reality experience that takes gaming to new heights. By integrating Roblox into the Meta Quest platform, players can immerse themselves in a vast virtual universe, blurring the lines between reality and the gaming world. This announcement is huge for Roblox developers as it will remove the long step of implementing future and existing experiences to specifically work in virtual reality. "Roblox is Coming to Meta Quest: The Metaverse Meets Gaming" - Roblox Developer Forum Check it out here! Thanks for stopping by! Join us next week for more exciting stories, immersive experiences and technological advances in the metaverse!

  • New Patent Allowance Related to Live Stream Synchronization

    SANTA MONICA, Calif., July 11, 2023 (GLOBE NEWSWIRE) -- Super League (Nasdaq: SLGG), a leading publisher of immersive experiences across the world’s largest metaverse gaming platforms, announced today the extension of its intellectual property portfolio, having received a notice of allowance from the United States Patent and Trademark Office (USPTO) for an additional patent application associated with the synchronization of live web streams. Specifically, the company’s newest patent allowance pertains to mitigating latency challenges arising from the combining of multiple ‘live’ streams. When properly deployed, such mitigation results in predictable high quality, high fidelity productions. “This extension of our patent portfolio is particularly exciting as it exemplifies our creativity and initiative to meet and overcome challenges and achieve excellence in our broadcast studio. We remain fully committed to continued innovation and our stated mission to provide best-in-class immersive and interactive content experiences across the web and metaverse,” says David Steigelfest, Super League Co-Founder and Chief Platform Officer. Super League's creative studio is a vibrant contributor to the company's business, leading the way in video content production for numerous dynamic brand activations each month. Notable productions include live stream broadcasts for MTV's popular program "Wild 'N Out" inside Minehut, Super League’s thriving Minecraft community, as well as hosting a live broadcast of the Charli XCX concert, a foundational piece of the Samsung Superstar Galaxy Roblox experience. In addition, for the last three years, Super League has produced a world-wide esports event every month for Top Golf's live WGT Golf series. Top brands and event producers continue to leverage the company’s robust cloud production capabilities, including the real-time video collaboration tool Super View. This patent application grows Super League’s already substantial patent portfolio, which encompasses a multitude of innovations including those related to AI, custom visualization, audience targeting and more. About Super League Super League (Nasdaq: SLGG) is a leading strategically-integrated publisher and creator of games and experiences across the world’s largest immersive digital platforms. From metaverse gaming powerhouses such as Roblox, Minecraft and Fortnite, to the most popular Web3 environments such as Sandbox and Decentraland, to bespoke worlds built using the most advanced 3D creation tools, Super League’s innovative solutions provide incomparable access to massive audiences who gather in immersive digital spaces to socialize, play, explore, collaborate, shop, learn and create. As a true end-to-end activation partner for dozens of global brands, Super League offers a complete range of development, distribution, monetization and optimization capabilities designed to engage users through dynamic, energized programs. As an originator of new experiences fueled by a network of top developers, a comprehensive set of proprietary creator tools and a future-forward team of creative professionals, Super League accelerates IP and audience success within the fastest growing sector of the media industry. For more, go to superleague.com. Contact Gillian Sheldon gillian.sheldon@superleague.com Source: Super League Gaming Released July 11, 2023

  • Super League Enhances Creative Process and Expands New Business Opportunities With AI Technologies

    SANTA MONICA, Calif., June 21, 2023 (GLOBE NEWSWIRE) -- Super League (Nasdaq: SLGG), a leading publisher of immersive experiences across the world’s largest metaverse gaming platforms, announces the integration of generative AI technologies into the company’s creative process. By leveraging tools such as Midjourney, Stable Diffusion, Adobe Firefly, Eleven Labs, and ChatGPT, Super League has already experienced significant improvements in content development, color inspiration, image adjustments, audio generation, and script refinement. Not only does this addition serve to revolutionize the company’s already robust content visualization and production solutions capabilities, it increases internal efficiencies and opportunities for continued, sustained new business and revenue growth. To ensure delivery of high-level, premium experiences, Super League extensively utilizes generative AI imagery tools like Midjourney and Stable Diffusion during the initial pitch process to effectively visualize the content envisioned for potential and existing partners. This approach enables the team to present a compelling, viable representation of a final product – all before employing a storyboard artist or other designers. Even more, these AI image tools provide a vast array of inspiration for colors and art styles when conceptualizing video sets and immersive environments. To further refine the generated images, Super League also incorporates Adobe Firefly’s Generative Fill into this ‘previsualization’ stage. This allows for micro adjustments to the images generated by Midjourney or similar platforms, aligning the visual output more closely with the original creative vision. Combining leading-edge tools with tech-savvy production processes significantly expedites the completion of artwork, particularly when removing or adding elements under tight deadlines. “AI is a remarkable tool to be embraced and mastered in the process of augmenting and delivering exceptional creative work. That said, skilled talent is and remains foundational to the combination of all available resources when responding to client feedback and creating an excellent finished product,” said Brian Gramo, Senior Vice President of Creative for Super League. “We are proud to say Super League remains on the cutting edge of technological innovation across multiple forms of content creation, especially within pop culture and gaming,” said Matt Edelman, President and Chief Commercial Officer for Super League. “Our team is exceptional at solving creative challenges with transformational tools. During the COVID-19 pandemic, we pioneered a groundbreaking remote production platform that continues to serve as a critical instrument in our software suite, bridging the gap between physical and digital production environments. Embracing the same entrepreneurial spirit, Super League is now leveraging the power of AI breakthroughs to deliver the absolute best in modern content production capabilities.” For audio, the company relies on AI audio software such as Eleven Labs to streamline the voice-over production process. In some instances, the software fully generates the voice-over required for a piece of content, while, in other cases, it is utilized to redo lines of dialogue or address last-minute changes when the original talent is unavailable. This integration enables Super League to maintain flexibility and responsiveness during the production phase, and keeps the entire process moving forward with limited interruptions. In addition to visual and audio applications, Super League incorporates ChatGPT to provide multiple perspectives and opinions on video scripts and other written work. Super League currently produces a range of content assisted by generative AI across various types and topics, including graphic design, animations, and video seen in trivia series, pitch materials, social media content, gameplay tutorials, and more. ABOUT SUPER LEAGUE Super League (Nasdaq: SLGG) is a leading strategically-integrated publisher and creator of games and experiences across the world’s largest immersive digital platforms. From metaverse gaming powerhouses such as Roblox, Minecraft and Fortnite, to the most popular Web3 environments such as Sandbox and Decentraland, to bespoke worlds built using the most advanced 3D creation tools, Super League’s innovative solutions provide incomparable access to massive audiences who gather in immersive digital spaces to socialize, play, explore, collaborate, shop, learn and create. As a true end-to-end activation partner for dozens of global brands, Super League offers a complete range of development, distribution, monetization and optimization capabilities designed to engage users through dynamic, energized programs. As an originator of new experiences fueled by a network of top developers, a comprehensive set of proprietary creator tools and a future-forward team of creative professionals, Super League accelerates IP and audience success within the fastest growing sector of the media industry. For more, go to superleague.com. CONTACT Gillian Sheldon gillian.sheldon@superleague.com Source: Super League Gaming Released June 21, 2023

  • Super League Acquires MELON, Bolstering Vertically-Integrated Strategy

    Acquisition solidifies Super League’s position as the premier end-to-end provider of branded immersive experiences across Web2 and Web3 ecosystems SANTA MONICA, Calif., May 09, 2023 (GLOBE NEWSWIRE) -- Super League (Nasdaq: SLGG), a leading publisher of immersive experiences across the world’s largest metaverse gaming platforms, announced today the acquisition of MELON, a groundbreaking development studio building innovative virtual worlds in partnership with powerful consumer brands across music, film, TV, sports, fashion and youth culture. With this acquisition, Super League further strengthens its position as a one-stop solutions provider and strategic operating partner for marquee brands and businesses seeking to expand and activate communities throughout the gaming metaverse. “This accretive acquisition fits perfectly within Super League’s strategy of expanding our technology and capability backbone to further entrench the Company’s position as a leader in the emergence of the immersive web,” said Ann Hand, Chair and CEO of Super League. “M&A and consolidation are becoming predominant themes in our space, making our multiverse approach to virtual world publishing even more poignant in today’s market. The next generation internet is arriving, both within gaming and more broadly. It is more immersive, customizable, and sticky for consumers. Brands are coming to us initially to reach elusive young audiences and achieve campaign-oriented marketing objectives – but increasingly they stay with us as an enterprise solutions partner to help modernize the experience they provide for their digital community.” MELON's focus on brand strategy and storytelling as core ingredients to driving successful business outcomes, combined with their development experience and innovative use of new technologies, have established the company as a consistent pioneer. Incorporating these capabilities, alongside Super League's industry-leading measurement and monetization software suite and proven player acquisition proficiency, creates a vertically-integrated powerhouse in the fastest growing segment of the video game industry. Through the acquisition of MELON, the company now has internal creation capabilities across multiple platforms such as Roblox and Minecraft, deep audience development expertise, an unparalleled network of creator partnerships whose experiences reach more than 100 million monthly active users (‘MAUs’), and proprietary in-world monetization and digital-to-physical technology that delivers impactful results for brands and IP owners on a global scale. MELON grew to prominence developing numerous high-profile experiences and creating one-of-a-kind experiences within Roblox, having worked with brands including the NFL, Chipotle, Mattel, Clarks, Dave & Buster’s, and PacSun. Well-known for their achievements in the music industry, MELON was the first company to bring a music event to life on Roblox, and was the first independent studio to create an avatar-based music performance on the platform. The company has produced multiple award-winning virtual music events in partnership with major recording artists and record labels that have attracted millions of visitors - featuring such global stars as KSI, Ava Max, Tai Verdes, George Ezra and Zara Larsson. “We’re thrilled to combine forces with Super League and expand upon an ambitious creative and strategic vision shared by both companies,” said Josh Neuman, co-founder and CEO of MELON. “There is no one size fits all for brands and IP owners entering the space. With Super League and MELON operating as an integrated company, we can provide brands with the full spectrum of crawl, walk, run alternatives designed to achieve targeted business objectives. We now have best-in-class execution capabilities at all levels under one roof, with the infrastructure to scale far beyond what we thought was possible.” Collectively, Super League and MELON have helped usher more than 100 brands and consumer-facing businesses into Roblox, Minecraft, and Fortnite, the three most significant metaverse gaming platforms focused on empowering gaming creators. Activations include an unparalleled range of programs, including branded worlds, integrations into existing popular experiences, custom limited-time-engagements such as concerts, tentpole cultural events, influencer play-throughs, content broadcasts, avatar item collections, and media campaigns. “Other than watching videos, kids, teenagers and young adults - the hardest to reach of audiences - spend more time on their digital devices within games and immersive worlds than anywhere else. If you’re responsible for marketing a consumer facing brand, whether a retail product, sports organization, entertainment property, travel destination, or even a housing development, you can choose to engage young people where they are the most passionate, creative, connected, and inspired … or not,” said Matt Edelman, President and Chief Commercial Officer of Super League. “We have just added the necessary expertise to deliver more inspired spaces. This deal will supercharge everything we do and are determined to accomplish.” About Super League Super League (Nasdaq: SLGG) is a leading strategically-integrated publisher and creator of games and experiences across the world’s largest immersive digital platforms. From metaverse gaming powerhouses such as Roblox, Minecraft and Fortnite, to the most popular Web3 environments such as Sandbox and Decentraland, to bespoke worlds built using the most advanced 3D creation tools, Super League’s innovative solutions provide incomparable access to massive audiences who gather in immersive digital spaces to socialize, play, explore, collaborate, shop, learn and create. As a true end-to-end activation partner for dozens of global brands, Super League offers a complete range of development, distribution, monetization and optimization capabilities designed to engage users through dynamic, energized programs. As an originator of new experiences fueled by a network of top developers, a comprehensive set of proprietary creator tools and a future-forward team of creative professionals, Super League accelerates IP and audience success within the fastest growing sector of the media industry. For more, go to superleague.com. Forward-Looking Statements Safe Harbor Statement under the Private Securities Litigation Reform Act of 1995. Statements in this press release that are not strictly historical are “forward-looking” statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. These statements involve substantial risks, uncertainties and assumptions, including statements related to the Company and Melon and our acquisition of Melon’s assets that could cause actual results to differ materially from those expressed or implied by such statements. Forward-looking statements in this communication include, among other things, statements about the potential benefits of our acquisition of Melon and its assets, our possible or assumed business strategies, potential growth opportunities, new products and potential market opportunities. Risks and uncertainties include, among other things, risks related to our ability to successfully integrate Melon’s operations; our ability to implement its plans, forecasts and other expectations with respect to Melon’s business; our ability to realize the anticipated benefits of the acquisition of Melon, including the possibility that the expected benefits from the acquisition will not be realized or will not be realized within the expected time period; disruption from the acquisition of Melon making it more difficult to maintain business and operational relationships; the outcome of any legal proceedings related to the transaction or otherwise; the negative effects of the announcement or the consummation of the acquisition of Melon on the market price of our common stock or on our operating results; significant transaction costs; unknown liabilities; attracting new customers and maintaining and expanding our existing customer base, our ability to scale and update our platform to respond to customers’ needs and rapid technological change, increased competition on our market and our ability to compete effectively, and expansion of our operations and increased adoption of our platform internationally. Additional risks and uncertainties that could affect our financial results are included in the section titled “Risk Factors” and “Management’s Discussion and Analysis of Financial Condition and Results of Operations” in our Annual Report on Form 10-K for the year ended December 31, 2022 and other filings that we make from time to time with the Securities and Exchange Commission (‘SEC’) which, once filed, are available on the SEC’s website at www.sec.gov. In addition, any forward-looking statements contained in this communication are based on assumptions that we believe to be reasonable as of this date. Except as required by law, we assume no obligation to update these forward-looking statements, or to update the reasons if actual results differ materially from those anticipated in the forward-looking statements. CONTACT For Super League Gillian Sheldon gillian.sheldon@superleague.com

  • SLG Unveils Game Studio; Empowering Game Developers to Reach New Heights in the Metaverse

    SANTA MONICA, Calif., April 13, 2023 (GLOBE NEWSWIRE) -- Super League Gaming (Nasdaq: SLGG), a leading publisher and creator of immersive experiences across the world’s largest metaverse gaming platforms, announced today the launch of Game Studio, a first-party studio for user-generated gaming platforms with an initial primary focus on Roblox. As a publishing studio, Super League will provide game developers with a wide range of support, including brand partnerships, audience growth strategies, influencer collaborations, original IP extension opportunities, and tailored business optimization solutions. Through the formation of Game Studio, Super League is partnering with accomplished and respected Roblox developers of more than 20 titles on the platform, including Gacha Online, Free Hatchers, Anime Dimensions Simulator, Easy Stud Jumps Obby, Type or Die, House Tycoon, Bakery Simulator, Falling Colors, and more. Game Studio also includes Super League’s first original Roblox game, Anime Battlegrounds X (ABX) and a soon-to-be released sequel, ABY. Collectively, the games have generated more than 4 billion total visits and have been favorited by players more than 9 million times. “Super League has been collaborating closely with Roblox creators for more than two years, working hard to bring them new revenue opportunities, compelling partnerships, and frictionless tools to help optimize their success. Game Studio is a natural evolution of that effort,” said Matt Edelman, President and Chief Commercial Officer of Super League Gaming. "Going forward, we will be able to provide a more select number of developers with a deeper level of support, a wider array of monetization opportunities, and an increasing focus on new ways to spur business growth. Our commitment through Game Studio is to further empower and amplify game creators so they can be even more ambitious in building the best possible gaming experiences for players worldwide.” Already having deep experience in the Minecraft space through Minehut, the largest free Minecraft Java Edition server host in North America boasting more than 5 million registered users, Super League sought to establish relationships with Roblox developers through the industry-leading measurement and monetization software suite, Super Biz. Roblox creators and consumer brands have relied upon Super Biz to gain invaluable insights into the performance of their experiences, as well as streamline certain operational tasks and revenue-generating initiatives. As trust in the company expanded throughout the ecosystem, Super League was able to bring to life dozens of programs with a multitude of Roblox games featuring globally recognized brands and IP such as Samsung, iHeartRadio, Mattel’s Barbie, Spin Master’s Bakugan, L’Oreal, Crocs, Hot Topic, Chevrolet, Nickelodeon’s Patrick Star, VH1’s Video Music Awards, The Bad Guys from Universal Pictures, Lyle, Lyle Crocodile from Sony Pictures Entertainment, and many more. Game Studio represents the company’s determination that now is the time to lean even further into Roblox, which has become the most exciting metaverse gaming platform in the world. To learn more about Game Studio, visit superleague.com/game-studio. About Super League Gaming Super League Gaming (Nasdaq: SLGG) is a leading strategically integrated publisher and creator of games and experiences across the world’s largest immersive digital platforms. From metaverse gaming powerhouses such as Roblox, Minecraft, and Fortnite, to the most popular web3 environments such as The Sandbox and Decentraland, to bespoke worlds built using the most advanced 3D creation tools, Super League’s innovative solutions provide incomparable access to massive audiences of consumers who gather in immersive digital spaces to socialize, play, explore, collaborate, shop, learn, and create. As a true end-to-end activation partner for dozens of global brands, Super League offers a complete range of development, distribution, monetization, and optimization capabilities designed to engage users through dynamic, energized programs. As an originator of new experiences fueled by a network of top developers, a comprehensive set of proprietary creator tools, and a future-forward team of creative professionals, Super League accelerates IP and audience success within the fastest growing sector of the media industry. For more, go to superleague.com. For Super League Gillian Sheldon gillian.sheldon@superleague.com

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