Thanks for joining us for this week’s edition of Metaburst! Today, we're covering Metallica shredding in Fortnite, Tetris dropping into Minecraft, and Sour Patch Kids spreading mischief in Roblox. Read on for more details: METALLICA SHREDS ON FORTNITE Fortnite has given us plenty of fuel for virtual concerts on their platform, from Ariana Grande to Eminem. Well, this next group will have you off to Never Neverland - it’s Metallica! They’re not just performing in Fortnite, Metallica will ride the lightning into all game modes from Festival to Battle Royale. You can even load up with LEGO versions of each band member! If we can’t collect all four of those then nothing else matters. There will be six opportunities to view the concert starting June 22nd! Read More TETRIS RAINS BLOCKS ON MINECRAFT Tetris turned 40 this month! To celebrate, they released an official add-on with Minecraft. Now, texture packs for properties like Halo and Skyrim have been around for years, but this Tetris add-on is the first branded one sold in the Minecraft Marketplace. This add-on merges Tetris themed weapons, armor and monsters with the Minecraft universe. But the blocky goodness doesn’t end there - Tetris is also releasing a Minecraft DLC on July 30th! Tetris is the highest selling game in history at over 520 million units worldwide. Minecraft lands second with over 300 million. This collaboration between the two top games could lead to even more sales and awareness! Read More SOUR PATCH KIDS WREAK HAVOC IN ROBLOX First they were sour, then they were sweet… now, they’re on Roblox! The extremely flavorful candy company built a game called “Mischief Tycoon!” In it, those kooky kids destroyed the land and it's up to players to rebuild it! Each mini-game is designed after candies like: Watermelon Blast or Peach Falls. There are several themed UGC items to win like a candy-coated jetpack and cape! Is anyone else’s mouth watering? Read More Each week, Super League explores news about how the biggest companies are embracing the metaverse. This week, we learned about Fortnite’s next big musical collaboration, and a match made in blocky heaven with Minecraft and Tetris! Lastly, we saw how candy companies like Sour Patch Kids engaged with the immersive space through their Roblox game. Come back next week for more news from the metaverse!

The news from the metaverse this week was out of this world. There have been several exciting developments, like: Fortnite helping you build a lunar base, Disney inventing a VR treadmill and Walmart making shopping easier on Roblox! Read on for more details: VISIT THE MOON IN FORTNITE Space exploration is coming to the metaverse! Ahead of NASA’s next mission to the moon in 2026, the European Space Agency partnered with Epic Games and Hassel to create “Lunar Horizons”. In Fortnite’s new game mode, you can play as astronauts collecting samples and building a lunar base on the moon’s south pole. It’s not only fun but educational and play-tested by real ESA astronauts! The game is available to play now so definitely check it out. Read More DISNEY’S NEW VR TREADMILL Disney’s Imagineers have devised a new way to interact with VR - a 360 degree treadmill called the Holotile! Until now, walking in VR has been pretty limited, but this game changing prototype solves these issues with hundreds of tilting, spinning discs. This new technology was invented by Lanny Smoot, one of the most prolific Imagineers, who was recently inducted into the National Inventors Hall of Fame. The Holotile is not available to the public yet, but its existence opens up a world of possibilities for engaging with the metaverse. Read More SHOP WALMART INSIDE ROBLOX Speaking of innovation, Walmart just expanded its e-commerce capabilities in Roblox. For the month of May, “Walmart Discovered” is running a pilot test for users to try out virtual items from their store and order the physical twin within the platform. As of right now, players can only buy three items: a steel tumbler, a festival bag and wireless headphones. This is the first of a series of e-commerce tests Roblox will roll out. If all goes well, the platform could cement itself as a virtual shopping hub. Start filling those carts, people! Read More This week’s edition of Metaburst included some truly groundbreaking stories. From Fortnite creating a realistic lunar simulation game, to Disney’s Imagineers inventing the 360 degree Holotile treadmill, to Walmart potentially changing the shopping landscape of Roblox. It’s always inspiring to read about all the creative ways the metaverse can be applied to everyday life. Come back next week for more news from the metaverse!

It’s been another exciting week in the metaverse. In today's edition of Metaburst, we're covering Ikea’s new job opportunities on Roblox, McDonald’s virtual shop and a new Fortnite island that helps players fight climate change! WORK AT IKEA IN ROBLOX Ikea’s hiring…In the metaverse! By launching a job simulator on Roblox, players get to sell furniture, decorate showrooms and even serve meatballs! A select few will even be paid for their work. Ikea has offered to put ten applicants from the UK and Ireland on their payroll for 13 pounds an hour. This could be a good gig, definitely less physically intensive - is this the future of virtual work? With so many people working remotely in the last few years, we could see more job postings like this. Unfortunately, Ikea’s only offering these positions in Europe, so Americans may have to wait longer for an opportunity like this. Read More PLAY IN A VIRTUAL MCDONALD’S Speaking of virtual marketplaces, McDonald’s is also getting into the metaverse game! They are test driving a virtual store in Singapore! Called “My Happy Place”, users can build their own burgers, unveil their dream restaurant and win daily rewards. There’s even a chance to win a year of free meals! This metaverse experiment will only be live for a month from June 6th to July 7th. If it’s successful, the experience may become available in other regions. Read More FIGHT CLIMATE CHANGE ON FORTNITE You can now fight climate change in a new Fortnite Island called “Tradewater-Earthshot Parkour.” It was developed by the two companies Tradewater and Earthshot in an effort to raise awareness and inspire the younger generations to get involved. Players race to shoot toxic oil and gas wells to stop polluting the air. In the process, they learn more about the harmful chemicals impacting the real world environment. You can try the experience now here. Read More This week we saw some interesting use cases for the immersive web, the most unique being Ikea’s actual job offerings at their virtual Roblox store. Next, we saw McDonald’s test out a virtual store in the Singapore market. We’ll have to check back in to see its level of success. Lastly, we saw two environmental companies band together to create a climate aware Fortnite island. Come back next week to learn more about the metaverse!

Thanks for joining us for this week’s edition of Metaburst! Today, we're covering Minecraft’s new animated series, U.S. Soccer joining Roblox’s roster, and L’oxeetahn’s virtual shop, Greenhouse. Read on for more details: MINECRAFT SERIES ON NETFLIX You may have already heard about the Minecraft movie in the works starring Jack Black and Jason Momoa, but there’s also going to be a new animated series on Netflix! Over the years, Minecraft content started off with just gameplay as a narrative tool, but over time people started using more advanced animation to tell their stories. So now WildBrain, the studio behind “Sonic Prime” and “Carmen Sandiego” will be developing this series fully in CG. No release date has yet been announced. It takes a while for these games to be embraced by the mainstream, now that we have a Minecraft Netflix series, a Roblox series is only a matter of time! Read More U.S. SOCCER GETS DRAFTED BY ROBLOX FIFA World on Roblox just launched a major new update with the involvement of the U.S. Soccer Federation. Sports is a fast growing area for players on Roblox and FIFA World 1.0 was the most visited sports experience in Roblox history with over 21 million visits! While FIFA World was originally built to celebrate the last two World Cup events in Paris and Qatar, adding the “U.S. Soccer Tycoon” experience should give players more to do year-round. Players will be able to build their own stadium, create their dream team and earn rewards. The experience is available to play right now! Read More L’OCCITANE’S NEW VIRTUAL STORE L’Occitane, a major beauty products brand, just announced the launch of their fourth experience in the metaverse called ‘Greenhouse’. Past experiences include the Holiday store in November 2023 and the Ramadan store in Spring 2024. This virtual greenhouse allows consumers to check out their new range of summer fragrances in a beautiful floral environment. While the world of immersive technology still hasn’t figured out how to make smell come through the screen, this innovative way of invoking the senses through visuals gets you close! Read More We hope you enjoyed these inspiring stories about the metaverse this week! Seeing Minecraft increasingly become embraced by the mainstream with a movie and now an animated series is a great vote of confidence for the medium. U.S. Soccer joining forces with FIFA’s Roblox experience is yet another example of that. Lastly, beauty brands like L’Occitane setting up virtual shops shows the versatility of the space. Come back next week for more news from the metaverse!

Thanks for joining us for this week’s edition of Metaburst! Today, we're covering the Fallout crossover in Fortnite, the demise of Meta’s Workplace, and 88rising’s metaverse collaboration! Read on for more details: FALLOUT HITS FORTNITE Fortnite is always teasing crossover events with major IP like LEGO, Star Wars and Street Fighter. But this next crossover will make you want to crawl out of the vault - that’s right, it’s Fallout! With the release of the Fallout TV show on Amazon, the game has seen a resurgence in popularity. Fortnite teased a Fallout island and power armor from the game, but we hope there are even more items added for the regular battle royale mode. Players can expect to stock up on Nuka-Colas sometime next season! Read More META DROPPING WORKPLACE Meta made headlines this week when they announced that they’re shutting down their Workplace app. The plan is to focus on developing AI and their metaverse environment. Workplace will become obsolete starting June 2026. Users are expected to transition to Zoom’s Workvivo in the meantime. This seems like a smart move from Meta, they’re listening to the market and focusing on what’s growing - and that’s the metaverse! Read More 88RISING IN THE METAVERSE The record label, 88rising, has been making waves for the past 9 years, from Joji to Niki to Keith Ape. The group just made another splash at their music festival Head In the Clouds, in NYC. 88rising decided to take the festival into the metaverse by collaborating with two platforms: Zepeto and ZTX. Zepeto is social and chat based, ZTX builds off of Zepeto’s base by offering a way to trade and make digital assets on the blockchain.To celebrate the festival virtually, 88rising made commemorative digital collectibles. Read More We hope you enjoyed reading about these exciting stories. There were some interesting updates in the metaverse like the Fallout collab with Fortnite, and 88rising’s involvement with Zepeto and ZTX. Meta’s focus shift to AI and the metaverse indicates more investment into these areas is a general trend in the industry. Make sure to come back next week to hear more stories from the metaverse!

Welcome to Metaburst, where we dive into how the biggest companies are embracing the metaverse! This week, we've got some music and fashion news: The Voice is joining The Sandbox, Billie Eilish is dropping new music on Fortnite, and PacSun is expanding its presence on Roblox. Read on for more details: THE VOICE X THE METAVERSE The hit reality show The Voice, where aspiring singers compete to impress celebrity coaches, is taking a leap into the metaverse with a brand new game on The Sandbox platform called “Coach Battle.” If you're a fan, you'll know that The Voice already has a presence on Roblox, HiberWorld, and Decentraland. It looks like ITV Studios, the company that owns the property’s, strategy is to be in as many online worlds as possible. That’s what Super League would suggest - put yourself where the players are. Will you turn your chair for this one? Read More BILLIE EILISH DROPS SINGLE ON FORTNITE Speaking of music, Billie Eilish is dropping her next album “Hit Me Hard and Soft” on May 17th. Luckily for us, she’s releasing her first single “Chihiro” inside Fortnite! Now that there’s Fortnite Festival mode, there’s another way for artists to promote their new music. At first, they had to do large scale in-game concerts like Eminem’s Big Bang event, but now they can do smaller jam track releases with Fortnite Festival. Players can interact with music in Main Stage mode, reminiscent of Rock Band or Guitar Hero… and Jam Stage mode, for when you just want to mess around with songs in your library and not worry about getting scored. Fortnite has even included Billie Eilish skins and skin variants! Read More PACSUN INVESTING IN ROBLOX STRATEGY Clothing company, PacSun, is building upon its Roblox success. They’re expanding their existing game and paying for advertising on the platform! “PacSun LA Tycoon” launched in February of last year and has an average of 60,000 monthly active users. The company has sustained engagement with regular updates and plans to broaden the game for their summer campaign. We’ll be curious to track how the numbers grow in a few months! Read More This week has been a good example for how music and artists can engage with the metaverse. From The Voice making experiences on The Sandbox and similar platforms, to Billie Eilish releasing music on Fortnite. Meanwhile, PacSun shows how a fashion brand can participate both with a tycoon game and more traditional ads on Roblox. Come back next week to hear more news from the metaverse!

This week’s edition of Metaburst saw big announcements that took the metaverse to the stratosphere. From LEGO: Star Wars’ success on Fortnite, to Netflix collaborations with Roblox, and finally, Toca Boca joining the metaverse! Read on for more details: LEGO X STAR WARS X FORTNITE The Fourth was with us last weekend but the Star Wars goodness won’t end there! Fortnite’s LEGO: Star Wars experience will continue through July 23rd. That’s far, far away. Help build a Rebel base and fight against the Galactic Empire! As you progress, you can get Lightsabers, Thermal Detonators and Bowcasters. There are also free and premium rewards players can get through the LEGO Pass: Rebel Adventure, all inspired by Tatooine. I have a good feeling about this! Read More NETFLIX & ROBLOX COLLAB Netflix teased an upcoming collaboration with Roblox featuring two of their biggest shows: Stranger Things and One Piece! With One Piece’s successful first season and Stranger Things’ final season coming out later this year, this is the perfect opportunity for fans to engage in-game. The teaser trailer only includes a few shots from both experiences so we’ll have to wait for more details. While the companies did not share when these will be released, we know that there will be a Demogorgon! On a scale from 1 to 10, this is going to be an 11! Read More TOCA BOCA TO GO MULTIPLAYER Move over Roblox, a new multiplayer platform is coming to town! Swedish game studio, Toca Boca, released plans to make a metaverse to rival Roblox. Capitalizing on their popular mobile app-based games, Toca Boca World and Toca Boca Jr. the company decided to make their properties 3D. The upcoming Toca Boca Days offers a new place for old fans and new players to interact. The game launches in Australia and New Zealand first, but stay tuned for a release in the US! Read More The 3D internet is ever-changing, with established platforms finding ways to continue to grow and new platforms entering the space. We saw examples of this spectrum from LEGO and Star Wars appearing on Fortnite, Netflix taking their shows to Roblox and lastly, Toca Boca stepping into the arena. Come back next week to hear more stories from the metaverse!

Welcome to this week’s edition of Metaburst! A lot of impressive news has come out like Fortnite summoning the Force, Meta educating students, and Warner Bros crushing it on Roblox. Read on for more details: A DISTURBANCE IN THE FORTNITE Star Wars is getting another sequel…on Fortnite! That’s right, another event with the Star Wars universe is on its way ahead of May the Fourth. With the new LEGO and Festival modes, there could be a lot of galaxy goodness across the game. And of course, new skins! Maybe we’ll finally get Chewbacca and Lando Calrissian. You won’t want to miss this, and as always, May the Fourth be with you. Read More META BRINGS AR TO STUDENTS While Meta has been developing its platform for a while now, it recently revealed plans to be used by students as young as 13. With Meta’s big push into AR tech, this could help get kids comfortable with using these devices. This could become another teaching tool along with iPads and smart white boards. Some students can expect to have these in the classroom as early as this fall. Read More WARNER BROS. LEVELS UP WITH ROBLOX Warner Brothers continues to invest in games on Roblox. “Cartoon Network’s Game On” has proved to be a hugely successful implementation of their IP, generating over 34 million visits! Featuring islands and mini-games based on shows like Teen Titans Go! and We Baby Bears, they’re adding another with Gumball’s Tower of Defense. Players will be expected to team up with beloved characters and build towers to defend the town of Elmore. The game will launch in May. Read More This week we saw news from three heavy hitters in the entertainment industry: Star Wars, Meta and Warner Brothers. It’s encouraging to see such big properties and companies investing in the metaverse, from Fortnite collabs, to teaching students, to new games in Roblox! Come back next week to read about more news from the metaverse!

There’s a lot going on in the metaverse this week. Visit Coachella in Fortnite, play video ads in Roblox and learn to survive a heatwave in Minecraft! Read on for more details: Coachella on Fortnite Break out your festival wear, it’s Coachella season! If you weren’t able to nab a ticket for the music festival, you can experience it in Fortnite. This is the third year for this Epic Games collaboration, but this time, you can play your own set in Fortnite Festival, featuring themed skins and new jam tracks! But it doesn’t stop there, in regular Fortnite, there’s a whole new Sahara island to explore, and musical takeovers from Grimes and J. Balvin! So make sure to check out the event before it ends on April 22nd. At this point, I think we can count on attending via the metaverse every year. Read More Roblox Adds Video Ads The ad landscape in Roblox is evolving to video ads! While brands have been able to post virtual billboards, portals and experiences on the platform, this development could bring even more traffic. By pairing with ad-tech firm Pubmatic, Roblox will gain the capabilities for companies to air video ads for players 13 and older. While this new feature is still in alpha testing, it is expected to become available to ad buyers later this year. This presents an easier and less expensive option to engage with the platform outside of building a branded experience. Read More Survive Extreme Heat on Minecraft Can you take the heat in Minecraft? That’s a question a new educational game by Arsht-Rock asks in “Heat Wave Survival”. As the climate continues to change, information about protecting yourself and others from extreme heat is imperative. This game hopes to educate kids about the warning signs as they travel around the world, help others in danger, and fight against the Heat Dragon. Players can access this game only on the Minecraft Education edition which is geared towards students. Read More Once again, it’s been an eventful week in the metaverse. We’ve seen the versatility of the immersive web from Coachella’s integration with Fortnite, to Roblox upgrading their ad options, and finally to educational uses with Minecraft. Come back next week for more exciting news from the metaverse!

It’s been an eventful week in the metaverse! An Anime anomaly is bending the world in Fortnite, clothing brand Afro Unicorn dropped some new threads on Roblox and students in Miami are now collaborating globally with others in real-time. Read on for more details: Avatar: The Last Airbender x Fortnite The iconic series, “Avatar: The Last Airbender” is gradually unfolding into Fortnite in a hotly anticipated collaboration. Current series protagonist, Korra kicked things off as a playable character in the latest season pass and just recently, a mysterious frozen island materialized just off the shores of the game map’s northeastern corner. This island should become available on April 12th. Players who invest in the upcoming “Elements” Pass will unlock the frozen OG airbender, Aang along with a corresponding Lego variant. Read More Afro Unicorn Soars Onto Roblox! Another trendsetting lifestyle brand has galloped its way into the metaverse! Afro Unicorn has launched a live experience on Roblox where players can outfit their avatars with digital clothing and accessories to authentically represent the platform’s diverse playerbase. Signature pieces now available include the brand’s highly coveted LOVE shirt and its iconic Afro Unicorn joggers. The brand plans to release new monthly items in the future. You can visit the Afro Unicorn experience right now! Read More Intercontinental Classroom! The University of Miami is teleporting its students into the same virtual classroom as students halfway across the globe! Thanks to “Engage XR,” professors in Miami and India are swapping dusty chalkboards for digital avatars to bridge 8,000 miles with the click of a few buttons. The course “Architecture in the Metaverse—Global Problems” isn’t just a lesson in tech; it’s a masterclass in breaking down global barriers. While students have enjoyed being able to interact with their classmates from both countries, the time difference for the Indian students has proven to be a bit of a challenge. They join the class at 3 AM! Now that’s an early morning. Read More This week we saw a great variety of uses for the metaverse. From television, to fashion, to education. Whether it was the Avatar: the Last Airbender collaboration with Fortnite, or Afro Unicorn’s experience on Roblox; there’s no shortage of ways the metaverse can engage the public. It can even make education more accessible for global students like the partnership between University of Miami and India! Come back next week to hear more news from the metaverse!

The metaverse keeps taking us to new heights and this week is no different. From Eminem’s Fortnite album topping charts to Skechers’ first Roblox store and finally, to the Absolut Coachella experience! Read on for more details: Eminem’s Fortnite Album Charts Eminem’s new vinyl “Fortnite Radio” is a hit! That’s right, Eminem’s Fortnite collab that started in December is still reaping rewards. They dropped a capsule collection of merch including hoodies, shirts, and the limited edition vinyl. Sales did so well, the album ended up on Billboard’s Top Vinyl and Top Album sales charts! With success like this, more artists may be tempted to collaborate with Fortnite on exclusive vinyl. Read More Skechers in Roblox - Livetopia Livetopia is one of the most popular games in Roblox and Skechers just opened the first branded store there! Visit the shoe house, powered by Super League, in “Topia Mall” to join a scavenger hunt with exclusive prizes. Skechers enables people to express themselves in Roblox and IRL. Check out the gumball machine and you may be able to find a discount code for a real life pair of Skechers! Read More Coachella x Absolut in the Metaverse With Coachella around the corner, official sponsor Absolut Vodka is bringing back “Absolut.Land” to celebrate! Previously hosted on DeCentraland, the activation has moved to a new platform, Spatial, making it accessible by smartphone and VR headset. Spatial is a browser-based platform that allows you to play console-quality games without having to download an app. On top of visiting the Absolut.Land, you can also view a new content series “Mixing it Up: Cosmos & Culture” inside! Read More Those are the top stories on this week’s Metaburst! Another versatile display of successes from Eminem’s Fortnite album charting on Billboard, to Skechers opening a store inside Roblox. Who says real world events can’t have virtual applications? The Absolut Coachella activation is a great example of synergy between the two. Come back next week for more stories around the metaverse!

There have been some big developments in the metaverse this week! From a new sports metaverse, to making videos in Roblox, and a new Clarks Playprints Simulator game. Let’s dive in: Lisa Leslie Scores in LootMogul Three-time WNBA MVP, and four-time Olympic gold medalist, Lisa Leslie, is teaming up with LootMogul to bring sports to the metaverse. LootMogul is a metaverse platform designed by athletes to celebrate sports and engage with fans. Players can participate in games, celebrity experiences and collect NFTs. They can even win rewards and backstage access to games in the real world. Visit now to see if it’s a slam dunk! Read More Roblox’ New Creator Fund Roblox just upgraded its Game Fund to a Creator Fund. This means that the opportunities to make money and create within the platform are expanding beyond avatar gear and game development. In an effort to keep up with apps like TikTok, Roblox is now encouraging short form videos made within their ecosystem. One of the fund’s recipients created Clip It, an app that allows users to make their own videos with avatars, texts, images, sounds, and animations! The fund is now $35 million so try your luck and start creating today! Read More New Mission in Playprints Simulator Clarks shoe company just added their newest game on Roblox, Playprints Simulator! Powered by Super League and building upon their previous experience Playprints World, the game brings a new storyline with the same characters. Featuring five game worlds and a new formidable foe in the Great Green Devourer! This is the perfect game for early learners, Playprints Simulator is available to play right now. Read More It’s been another inspiring week in the metaverse: from star WNBA player Lisa Leslie joining forces with LootMogul to build a sports focused hub, to Roblox expanding its fund to support creators of all kinds. Lastly, popular shoe brand Clarks continues to invest in Roblox by releasing its third game on the platform. Come back next week to read about more exciting news!